Forum Laus Europe

ADG-FAD (Association of Graphic Designers)

Series of postcards to advertise a graphic design conference held in Barcelona. The theme for FLE’06 was the globalised, cross-disciplinary, melting-pot nature of today’s graphic-design community: designers in London work for clients in New York, Berliners base themselves in Barcelona, illustrators write copy and photographers act as curators. We based the campaign around the images of birds (a fitting visual metaphor for the theme of freely transcending traditional boundaries). The beauty of the birds is the focal point of the campaign, with type and colour pared down to let the illustrations shine. See also Catalogues, Identities, Posters